Know how strong your competitive edge is.
The Asonar Threat Index continuously monitors competitor signals — hiring surges, pricing shifts, product releases, press activity, and social momentum — and synthesizes them into a single, dynamic risk score for your business.
Updated in real time. Broken down by category. So you always know what's driving the score and where to focus.
Your competitive landscape - organized and categorized.
Stop digging through noise. Asonar provides a complete overview of the market, breaking down every structural change into distinct, actionable dimensions.
Immediate alerts on structural changes.
A prioritized list of alerts tracking competitor activity, automatically categorized so you know exactly how to react.
Threats & Warnings
Identifies moves that risk your pipeline, such as changes in pricing or launching a direct clone of your flagship feature.
Opportunities & Info
Flags when a competitor is making substantial changes which lead to market opportunities for you.
Analyze the business signals to stay ahead.
Get granular updates and analysis on hiring trends, pricing shifts, and product direction - all in one place.
Hiring Signals
Track newly created roles and locations. Automatically flags surges or entirely new departments being spun up.
Pricing Changes
Monitor pricing direction and specific item changes.
Product Releases
View release titles, types, and clear badges showing if it differentiates them or matches your existing capabilities.
A unified, filtered press feed.
All competitor and regulators news aggregated into one place, automatically categorized so you don't have to read every press release.
Global Feed & Filtering
View all press in one feed. Filter by sentiment (positive, neutral, negative) and by strategic category (e.g. funding, M&A).
Item-Level Details
Every article is automatically parsed to show the core title, tagged competitor, originating source, publication date, and AI-determined sentiment.
Explore detailed profiles for each competitor.
Maintain an automated profile for every competitor. Asonar automatically updates their strategic dossier so your sales and product teams always have the latest intel.
Live Threat Scoring
Each competitor is assigned a dynamic risk score based on their recent releases, funding rounds, and PR momentum.
Live competitive summaries
Generates up-to-date weaknesses and positioning counter-arguments for your sales reps.
Track public perceptions, reach,
and reactions.
Understand exactly how your competitors are communicating with the market and compare their brand momentum directly against your own.
Social Feeds & Campaigns
Review your competitors' posts across platforms complete with engagement and sentiment analysis.
Benchmarks & Charts
Compare your company directly against competitors. View sentiment scores and engagement over time.
Ask your market.
Asonar's AI agent plugs directly into the raw data stream. Instead of manually cross-referencing hiring and pricing, just ask the agent for an analysis card in real time.
- Cross-references signals instantly
- Generates sales battlecards
- Fully cited intelligence
See Asonar in action.
Join a live session where we walk through the product and show how Asonar tracks competitors in one place.
- Live product demonstration
- See your market through Asonar
- No commitment required
Request a session